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Thursday, 18 February 2010

It's Toy Time... and Total Licensing Australia is now live!

Toy Fair season has been in full swing, and we are preparing our in-depth Toy Fair reviews for the Spring issue, which is due for publication in the middle of March.
Total Licensing has just returned from New York Toy Fair, which was a busy and colourful show, with
new trends emerging; as was the London version. Hong Kong and Nuremberg equally saw interesting trends, and the overall mood of the industry seems to be positive for the year ahead.
We're off to the Australian Toy Fair next, and it will be interesting to see what is new in the continent, but before that we are finalising our Spring i
ssue, which includes the Total Licensing Australia magazine including Brand Spotlights and Property Profiles. The main magazine will include the aforementioned Toy Fair Reviews, territory spotlights in France, Italy, and Nordic, a MIP TV preview, Children's Publishing feature, among others, and will be distributed at Kazachok, Bologna Book Fair and MIP TV.

Click here to read the latest Total Licensing Australia.