Search This Blog

Wednesday 28 March 2012

Summer Issue Call for Editorial

Call for editorial – Total Licensing Summer Issue

The deadline for editorial is 25 April 2012

In the Summer issue of Total Licensing, which will reach over 80,000 readers in 104 countries, major features include:
  • Licensing Expo 2012 Preview
  • Licensed food and drink
  • Celebrities and Personalities
  • Future of Licensing Roundtable

Territory spotlights:
  • Latin America
  • South Korea
  • Spain and Portugal

Bonus distribution of the magazine:
  • Licensing International Expo 2012, Las Vegas
  • Seoul Character Fair 2012, South Korea

In further detail...

Licensing Expo 2012 Preview:
As the industry prepares to gather for one of the most important dates on the licensing calendar, don’t miss this opportunity to let our readers know what you will be highlighting if exhibiting at the show.

Licensed food and drink:
A look at brands that have come from food, drink or culinary groups. This will include the growing industry of licensed famous chefs.

Celebrities and personalities:
A wide part of the industry, this will be a look at some of the top licensing programmes around celebs and personalities.

Future of Licensing Roundtable:
Heads of industry talk about and discuss the future of licensing.

Latin America:
Covering news and properties from the different countries in the territory, uncovering trends between these countries and looking at all the major licensing sectors.

Spain and Portugal:
Covering properties available in Iberia, key product lines, promotions, retail information and details of licensing companies working in the territory. Again, we will look to cover all licensing sectors including entertainment, movies, television, brands, fashion, sports, automotive, publishing etc etc.

South Korea:
As the Seoul Character Fair approaches, we take a look at the news and activities happening in this country.

Worldwide news:
Looking at important licensing news and trends from around the globe.

Don’t miss your chance to submit information into this issue. The deadline is 25 April.

To submit information, or for any further questions, please email either at becky@totallicensing.com, or francesca@totallicensing.com

Thursday 15 March 2012

Licensing@Russia Opens Its Doors

The international licensing community is attending the first annual Russian Licensing Trade Show and conference, which began on Wednesday March 14 2012 at Moscow’s Crocus Convention Center.

Over 20 property owners representing more 350 brands are exhibiting, including Disney, Warner Bros., Turner Cartoon Network, Sanrio (Hello Kitty), Nike, DreamWorks and Beverly Hills Polo Club.

Charles Riotto, President of LIMA, gave a keynote speech and noted that the total global licensing business is currently believed to be over $189 billion in retail sales and he expects Russia to become a significant contributor to the worldwide licensing industry in years to come.

Organizer and LIMA’s Regional Representative for New Europe, William Krnjak, said: “The excitement was palpable the first day because, in addition to the international notables who attended the show, leading Russian media giant Ilya Popov, president and founder of the Riki Group, expressed unbounded optimism about the tremendous potential of the licensing industry in his native country. Also attending were the production team of Russia’s largest independent television station, CTC.”


The first official licensing trade journal for the Russian market, Total Licensing New Europe, was introduced by Total Licensing.

Monday 12 March 2012

is at Licensing@Russia!

We'll keep you posted on news from the show in Moscow...

Tuesday 6 March 2012

Total Licensing Italy now live

Total Licensing Italy is now live!

Brand new for 2012, Total Licensing Italy highlights the best of ‘Made in Italy’ both to its domestic market
And to overseas markets.

Total Licensing Italy will also be at the Bologna Licensing Trade Fair.

The magazine covers sections of industry including brands, art and design, fashion, sports, entertainment, and automotive – as well as licensee profiles, case studies, property highlights, and interviews and market research.

Please follow this link to read Total Licensing Italy:
http://viewer.zmags.com/publication/bc0bb72f

And visit www.totallicensing.com to see further information on all our publications and how to subscribe to both digital and printed issues.